Category: Blog

After years of struggle, this small newspaper company finally cracked ‘digital ad sales’
At the start of 2025, New Jersey Hills Media Group was struggling to sell anything digital. The story isn’t new...

March 14, 2026

How Broadstreet and Geo Targetly Helped StereoNET Boost Engagement by 40%
StereoNET, a global publication and community focused on audio and video technology, had a localization problem. Although the site served...

June 10, 2025

Here’s why you don’t need high traffic to start selling ads
Advertising is a critical revenue resource for small media organizations and start-ups, but lots find it tricky to know when...

February 6, 2025

5 Steps to Determine Digital Advertising Pricing
For publishers of all sizes—but especially small publishers—it can be challenging to figure out the right pricing for digital advertising....

January 23, 2025

Why Flat-Rate Advertising Works Better Than CPM for Niche Publishers
Many of our clients ask whether they should sell advertising at a flat rate or by impressions. It’s one of...

January 21, 2025

5 proven digital models that are helping grow revenue for publishers
Digital publishers are the driving force behind the online content readers consume daily. They create and share articles, videos, e-books,...

December 19, 2024